{"id":615,"date":"2022-01-17T05:32:43","date_gmt":"2022-01-17T05:32:43","guid":{"rendered":"https:\/\/bfcpublications.com\/blog\/?p=615"},"modified":"2026-11-05T05:57:44","modified_gmt":"2026-11-05T05:57:44","slug":"5-self-publishing-mistakes-to-avoid-in-2022","status":"publish","type":"post","link":"https:\/\/bfcpublications.com\/blog\/5-self-publishing-mistakes-to-avoid-in-2022\/","title":{"rendered":"5 Self-Publishing Mistakes to Avoid in 2022!"},"content":{"rendered":"<p><span style=\"color: #000000;\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-616 size-full\" src=\"https:\/\/bfcpublications.com\/blog\/wp-content\/uploads\/2022\/01\/welcome-little-one.png\" alt=\"Self-Publishing Mistakes to Avoid \" width=\"5520\" height=\"3684\" srcset=\"https:\/\/bfcpublications.com\/blog\/wp-content\/uploads\/2022\/01\/welcome-little-one.png 5520w, https:\/\/bfcpublications.com\/blog\/wp-content\/uploads\/2022\/01\/welcome-little-one-300x200.png 300w, https:\/\/bfcpublications.com\/blog\/wp-content\/uploads\/2022\/01\/welcome-little-one-1024x683.png 1024w, https:\/\/bfcpublications.com\/blog\/wp-content\/uploads\/2022\/01\/welcome-little-one-768x513.png 768w, https:\/\/bfcpublications.com\/blog\/wp-content\/uploads\/2022\/01\/welcome-little-one-1536x1025.png 1536w, https:\/\/bfcpublications.com\/blog\/wp-content\/uploads\/2022\/01\/welcome-little-one-2048x1367.png 2048w\" sizes=\"(max-width: 5520px) 100vw, 5520px\" \/><\/span><\/p>\n<p><span style=\"color: #000000;\">Hey There!\u00a0<\/span><\/p>\n<p>So, you&#8217;ve finally decided to <strong>self-publish your book<\/strong>, good for you. That said, there are certain don&#8217;ts you need to avoid if you are to compete with the pros this year through <a href=\"https:\/\/bfcpublications.com\/packages\"><strong>paperback &amp; ebook publishing<\/strong><\/a>. What might those be, you&#8217;re probably wondering. Well, don&#8217;t you worry, we have you covered. Behold, 5 Self-Publishing Mistakes to Avoid in 2022.<\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_82_2 counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #0c2e8a;color:#0c2e8a\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #0c2e8a;color:#0c2e8a\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/bfcpublications.com\/blog\/5-self-publishing-mistakes-to-avoid-in-2022\/#Optimize_the_description_of_your_self-published_book\" >Optimize the description of your self-published book<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/bfcpublications.com\/blog\/5-self-publishing-mistakes-to-avoid-in-2022\/#Do_some_market_research_before_self-publishing_the_book\" >Do some market research before self-publishing the book<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/bfcpublications.com\/blog\/5-self-publishing-mistakes-to-avoid-in-2022\/#Time_your_book_launch\" >Time your book launch<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/bfcpublications.com\/blog\/5-self-publishing-mistakes-to-avoid-in-2022\/#Marketing_drives_self-publishing\" >Marketing drives self-publishing<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/bfcpublications.com\/blog\/5-self-publishing-mistakes-to-avoid-in-2022\/#Selling_the_book_at_the_wrong_price\" >Selling the book at the wrong price<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/bfcpublications.com\/blog\/5-self-publishing-mistakes-to-avoid-in-2022\/#Avoid_These_Self-Publishing_Mistakes_Mistakes_%E2%80%94_Publish_With_Expert_Support\" >Avoid These Self-Publishing Mistakes Mistakes \u2014 Publish With Expert Support<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/bfcpublications.com\/blog\/5-self-publishing-mistakes-to-avoid-in-2022\/#Related_Reading\" >Related Reading<\/a><\/li><\/ul><\/li><\/ul><\/nav><\/div>\n<h2 dir=\"ltr\"><span class=\"ez-toc-section\" id=\"Optimize_the_description_of_your_self-published_book\"><\/span>Optimize the description of your <strong>self-published book<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p dir=\"ltr\">Most <strong>paperback and ebook publishers<\/strong> make sure that your book description, aka blurb, finds a place on the back cover; the reason, the first impression counts. Nothing will send the reader running faster than an uninteresting book description. This is why you must put in as much effort in writing a captivating description as you did when writing the book itself. Seek inspiration from other authors in your genre if you must, but make sure the description is appealing and forces the reader to read through the first few pages before he puts the book down.<\/p>\n<p dir=\"ltr\"><em>Our <a href=\"https:\/\/bfcpublications.com\/book-editorial-services\">editorial team<\/a> can help you write a blurb that actually sells the book, not just summarizes it.<\/em><\/p>\n<h2 dir=\"ltr\"><span class=\"ez-toc-section\" id=\"Do_some_market_research_before_self-publishing_the_book\"><\/span>Do some market research before <strong>self-publishing the book<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p dir=\"ltr\">Over 90,000 books are published in India each year, claims Wikipedia. That&#8217;s a lot of books. To ensure maximum sales, you&#8217;ll want to figure out which book genres are most popular, understand the demographic of the market you are looking to cater to and figure out ways to reach your target audience.<\/p>\n<h2 dir=\"ltr\"><span class=\"ez-toc-section\" id=\"Time_your_book_launch\"><\/span>Time your book launch<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p dir=\"ltr\">You&#8217;d be surprised to know how many <strong>published paperbacks &amp; ebooks<\/strong> go unnoticed because the timing is wrong. Ideally, books on romance perform best when launched close to Valentine&#8217;s Day. Similarly, children&#8217;s books do best when released somewhere close to the Christmas holidays, and so on. Have a look at the year&#8217;s holiday calendar, do a little digging around to figure out the best time for <strong>self-publishing your book<\/strong>.<\/p>\n<h2 dir=\"ltr\"><span class=\"ez-toc-section\" id=\"Marketing_drives_self-publishing\"><\/span>Marketing drives <strong>self-publishing<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p dir=\"ltr\">Very few will buy your <strong>self-published book<\/strong> if people don&#8217;t know about it. Getting the book &#8220;discovered&#8221; is not only your publisher&#8217;s responsibility; you need to chip in. Fair disclaimer: These days, even traditional publishers ask authors to help with book marketing. Long story short, do what you can for marketing the book, collaborate with influencers if need be. The more you get the word out, the bigger your book&#8217;s footprint shall be.<\/p>\n<p dir=\"ltr\"><em>See how our <a href=\"https:\/\/bfcpublications.com\/book-marketing-services\">book marketing services<\/a> \u2014 Instagram and Facebook ad campaigns, Amazon sponsored ads, and video trailers \u2014 can carry this load for you.<\/em><\/p>\n<h2 dir=\"ltr\"><span class=\"ez-toc-section\" id=\"Selling_the_book_at_the_wrong_price\"><\/span><strong>Selling the book<\/strong> at the wrong price<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p dir=\"ltr\">Pricing the book too high can push the readers away quicker than you think. Price your book too high, and no one will buy it; price it too low, and you will end up not getting your work&#8217;s worth. Also, the readers may assume that the book is not good enough because its priced too low.<\/p>\n<p dir=\"ltr\">Deduce the ideal selling price of your work by filling out our <a href=\"https:\/\/bfcpublications.com\/royalty-calculator\">royalty calculator<\/a>.<\/p>\n<p dir=\"ltr\">There you have it, <strong>5 Self-Publishing Mistakes to Avoid in 2022<\/strong>. Also, read our previous post on <strong>&#8220;<a href=\"https:\/\/bfcpublications.com\/blog\/self-publish-your-book-in-2022\/\">Why You Should Write &amp; Self-Publish a Book in 2022<\/a>&#8220;<\/strong> to learn more about <strong>self-publishing<\/strong>. Please let us know your thoughts about this post by leaving a reply in the comments section. You can also reach out to us by visiting the <strong><a href=\"https:\/\/bfcpublications.com\/contact\">Contact Us<\/a><\/strong> section of our website.<\/p>\n<h2 dir=\"ltr\"><span class=\"ez-toc-section\" id=\"Avoid_These_Self-Publishing_Mistakes_Mistakes_%E2%80%94_Publish_With_Expert_Support\"><\/span>Avoid These <strong>Self-Publishing Mistakes <\/strong>Mistakes \u2014 Publish With Expert Support<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p dir=\"ltr\">Avoiding these self-publishing mistakes is easier when you have a team handling the editing, design, pricing and marketing with you. At <strong>BFC Publications<\/strong>, we help authors sidestep exactly these pitfalls: a compelling <a href=\"https:\/\/bfcpublications.com\/book-editorial-services\">book description<\/a>, the right launch timing, a solid <a href=\"https:\/\/bfcpublications.com\/book-marketing-services\">marketing plan<\/a>, and a price that&#8217;s calculated with our <a href=\"https:\/\/bfcpublications.com\/royalty-calculator\">royalty calculator<\/a>, not guessed.<\/p>\n<p dir=\"ltr\"><strong><a href=\"https:\/\/bfcpublications.com\/contact\">Talk to Our Publishing Team<\/a><\/strong> \u00b7 <strong><a href=\"https:\/\/bfcpublications.com\/ebook-publishing-packages\">Explore Publishing Packages<\/a><\/strong> \u00b7 <strong><a href=\"https:\/\/wa.me\/916389700888\" target=\"_blank\" rel=\"noopener\">WhatsApp Us<\/a><\/strong><\/p>\n<h3 dir=\"ltr\"><span class=\"ez-toc-section\" id=\"Related_Reading\"><\/span>Related Reading<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<ul dir=\"ltr\">\n<li><a href=\"https:\/\/bfcpublications.com\/blog\/self-publish-your-book-in-2022\/\">Why You Should Write &amp; Self-Publish a Book<\/a><\/li>\n<li><a href=\"https:\/\/bfcpublications.com\/blog\/first-time-author-should-know\/\">What First-Time Authors Should Know About Publishing<\/a><\/li>\n<li><a href=\"https:\/\/bfcpublications.com\/blog\/book-publishing-cost\/\">Book Publishing Cost Breakdown: Editing, ISBN, Printing &amp; Marketing<\/a><\/li>\n<li><a href=\"https:\/\/bfcpublications.com\/blog\/how-long-does-it-take-to-publish-a-book\/\">How Long Does It Take to Publish a Book?<\/a><\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>Hey There!\u00a0 So, you&#8217;ve finally decided to self-publish your book, good for you. That said, there are certain don&#8217;ts you need to avoid if you are to..<\/p>\n","protected":false},"author":1,"featured_media":616,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1268,1265,1269],"tags":[1292,1291,1290,1289,596,1288,1287,607],"_links":{"self":[{"href":"https:\/\/bfcpublications.com\/blog\/wp-json\/wp\/v2\/posts\/615"}],"collection":[{"href":"https:\/\/bfcpublications.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bfcpublications.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bfcpublications.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bfcpublications.com\/blog\/wp-json\/wp\/v2\/comments?post=615"}],"version-history":[{"count":16,"href":"https:\/\/bfcpublications.com\/blog\/wp-json\/wp\/v2\/posts\/615\/revisions"}],"predecessor-version":[{"id":2258,"href":"https:\/\/bfcpublications.com\/blog\/wp-json\/wp\/v2\/posts\/615\/revisions\/2258"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/bfcpublications.com\/blog\/wp-json\/wp\/v2\/media\/616"}],"wp:attachment":[{"href":"https:\/\/bfcpublications.com\/blog\/wp-json\/wp\/v2\/media?parent=615"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bfcpublications.com\/blog\/wp-json\/wp\/v2\/categories?post=615"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bfcpublications.com\/blog\/wp-json\/wp\/v2\/tags?post=615"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}